Crawford Retail Consulting

CRAWFORD

RETAIL

CONSULTING

STRATEGY, PLANNING

&

EXECUTION EXPERTS

How we can help your business

Partner with Crawford Retail Consulting

We can work with your business across sales, category & shopper. Developing strategic plans, through to category reviews and customer sell in.

Key Services Offered :

Strategic Planning

Annual Planning

Go to Market Planning & Execution

International Brand Consulting : Market Entry & Brand Agency

Category Management : Reviews, Planning & Training

Shopper Marketing : Insights through to Execution

About Crawford Retail Consulting

Established by Lisa Crawford, FMCG expert with over 25 years experience in Australian Retail.

Crawford Retail Consulting are experts in Commercial Category Management, Insights & Planning, we have worked with many leading Australian and International brands and start ups.

Experienced across all retail channels & routes to market, Crawford Retail Consulting is the perfect partner to drive your business result.

We will listen to your business needs and shape a plan to meet this brief.

We are agile and each brief is a bespoke project to answer the specific requirements for your business.

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Project Based or Ongoing Support

Inhouse collaboration

Fully Outsourced Category Management

Bespoke Training Courses

Your needs not on the list? Contact us to discuss a bespoke plan to meet your needs.

International Brand Consulting

Market Entry : Scoping & Competitive review

Brand Agency: manage market entry, set up & 'Go to market' plan.

Local Marketing planning & execution

Brand interface for Australia & New Zealand

Channel Development : sell into new channels & select Distributors

Distributor Management : Evaluation, Day to Day management, admin & KPIs